Thursday, April 9, 2009

Why was Biohazard called Resident Evil?


GamesRadar recently had a interview with Chris Kramer, Senior Director of Communications and Community at Capcom US and one of the questions was this, here's the answer from him

“In late 1994, Capcom Entertainment in the US was starting to ramp up marketing plans for the game that would eventually become known as Resident Evil in the US. Capcom Japan had let us know that the name of the game was going to be ‘Biohazard’ in Japan, but I pointed out to the person who ran marketing at the time that it would be next to impossible for Capcom to register the name in the US.

“As an example, I pointed out that a crappy DOS-based game had just come out in the US called ‘Biohazard’ (not to mention the New York hardcore band of the same name) and that we’d never be able to secure the mark. As a result, the head of marketing held a company-wide contest to come up with a new name for the game.”“After combing through a huge list of entries, the marketing group decided that ‘Resident Evil’ was the best, as it was a clever pun – the first game was set in a mansion, get it? I voted against the name – I thought it was super-cheesy; can’t remember what I felt was a better alternative, probably something stupid about zombies – but the rest of the marketing crew loved it and were ultimately able to convince Capcom Japan and Mikami-san that the name fit. The person who actually came up with the name was a designer in Capcom Digital Studios, Capcom’s first US-based development group.”


Source:
Games Radar

n also from
Kotaku

btw, i got NO idea whois tt guy in the resident evil cover... chris? dun look like.. haha

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